Articles

Building Customer Loyalty With BLACKBX
Building Customer Loyalty With BLACKBX 1244 700 Chris Wilkie

If you’re the owner of a well established business then it’s quite likely that you are among those to have been frustrated by the difficulty of keeping track and delivering…

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Our New Integration with Airship CRM Software
Our New Integration with Airship CRM Software 1066 600 Chris Wilkie

BLACKBX, the customer experience and marketing platform this week announced the latest full integration with Airship, the hospitality marketing and CRM software provider. The integration is the result of several…

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Four Fab Benefits Of Free Wifi For Coffee Shops
Four Fab Benefits Of Free Wifi For Coffee Shops 1244 700 Chris Wilkie

It’s quite rare to find a coffee shop that doesn’t offer free WiFi nowadays. Have a walk down to your local Cafe Nero or Costa and you will see customers…

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3 Powerful Ways WiFi Marketing Can Grow Your Business
3 Powerful Ways WiFi Marketing Can Grow Your Business 1245 700 Chris Wilkie

Imagine you’ve recently opened a newly-minted restaurant that you’ve dubbed the Gingerman Eatery. Since it just launched, awareness among your desired customer base is nearly non-existent, yet, you’re confident you…

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Vertical: The Future of Video Content for Digital Marketing
Vertical: The Future of Video Content for Digital Marketing 1200 675 Chris Wilkie

We are witnessing a video revolution. The traditional 16:9 landscape format can move aside, (outside of TV and movies) because the new 9:16 vertical format is here to replace it…

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How To Build An Email List For A Non-Digital Business
How To Build An Email List For A Non-Digital Business 1244 700 Chris Wilkie

Email marketing is one of the most effective digital marketing strategies; in fact, 59% of B2B marketers claim that this is the best channel for generating revenue. To add to…

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The Ultimate Beginners Guide to WiFi Jargon
The Ultimate Beginners Guide to WiFi Jargon 1246 700 Chris Wilkie

Internet access and provision is essential for nearly every successful business these days. Customers and clients love fast and reliable guest Wi-Fi. But if you’re just starting out, or you’re…

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wifi analytics
The Marketing Power of WiFi Analytics For Your Business
The Marketing Power of WiFi Analytics For Your Business 1092 664 Chris Wilkie

Consumers now have expectations of being able to enjoy a free WiFi service wherever they may be. Not only is it expected to be secure, and comply with data protection…

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How Does Wi-Fi Marketing Work?
How Does Wi-Fi Marketing Work? 963 542 Chris Wilkie

WiFi marketing is currently becoming an essential tool for small businesses – and with good reason. Growing in popularity, it’s one of the most innovative and powerful ways to advertise…

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The Power of Reviews and Recommendations
The Power of Reviews and Recommendations 1112 626 Chris Wilkie

Word of mouth. The holy grail of marketing, the primordial promotor and notoriously hard to measure driver of new business. Business owners and marketing professionals have always sought out word-of-mouth…

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